We create MAGIC.
We make our design WORK.
UX/UI Design is at the core of all solutions developed by innovation. Our Designers work specifically based on guiding principles of innovation as their main priority is to enhance User-Experience. We focus on creating solutions that user wants to experience with Simplicity and Scannability so that the application can be easily understood by the users on the first appearance.
We give high Priority importance to standard Design Guidelines and Call to Action based on the usability of the application
innovation work with clients to design concepts for new mobile & web applications or re-design existing solutions with a purpose to modernize the design & provide meaningful user experiences that strengthen the brand & deepen customer engagement.
From Ideation To Perfection
We design to communicate your ideas to your user the way they can be driven towards your business goals by following an ideal road map of understanding your users.
An effective design is essential for a better business. Following the design process is core for our organization. Our designers are experts in solving complex business challenges while giving users simple and memorable experiences. We specialize in cross-channel, user experience design for web platforms, web-based software applications, CMS/CRM platforms, kiosks/displays, desktop software, custom operating systems, and mobile applications. Our process includes competitive analysis, ethnographic studies, expert analysis, focus groups, discovery workshops, flow diagramming, information architecture, customer journey mapping, UI design, UX/UI specifications and style guides.
Effective solutions can only be achieved from insight: we patiently understand your goals, ask the right questions to map your business, your users, your competition, and the problems or opportunities that you are trying to address. We then conduct ethnographic and competitive research and analysis, apply the principles of user-centered design and assess all relevant factors impacting the project to define the exact problem statement, that need to be solved to address both your business goals and user’s expectations.
New Concept Design
Concept understanding and preparing of personas & scenarios, Creation of wireframes for Concept Realization and Creation of detailed wireframes & Visual design for the software solution
Modernizing (re-designing) an existing application to build a software solution with a high-usability and smart customer touchpoints.
Create quick prototypes to demonstrate the concept & working of the application at an early stage of product & application development. We build wireframes & click-through prottypes using tools such as Balsamiq, Axure & MockingBot or using plain simple HTML.
Promotional Artwork for App Store
If you are preparing your app to get featured on App Store, we can help you in creating promotional artwork based on App Store’s artwork guidelines. We ensure talent, faces and characters are layered properly creating separate layers for Background Artwork and Title Treatment Artwork.